Congratulations to our 211 winning wines that took home awards at the 2025 San Francisco Chronicle Wine Competition! Learn more HERE.
Building rapport and effective engagement means increasing overall guest satisfaction and sales/signups. In this workshop, WISE will present tools on building rapport techniques to help increase engagement with guests. Attendees will develop skills on use of effective icebreakers, the right open-ended questions, compelling analogies, and great storytelling. With great rapport, attendees will learn how to effectively close the sale in a brand-appropriate way with planting sales seeds along the way to increase sales and wine club signups. This training is identical to the summer sessions and is meant for new staff.
